ECOMEDIA LITERACY: EDUCATING WITH ECOMEDIA OBJECTS AND THE ECOMEDIASPHERE

Written by: Antonio López

Abstract: Ecomedia literacy cultivates the exploration of ecomedia objects-- media texts (advertisements, news articles, television commercials, websites, films, etc.), platforms (streaming services, social networks, media organizations), gadgets (smart phones, tablets, computers, etc.), or hyperobjects (anamorphous disbursed phenomena that behaves like a system, such as the internet, fake news, or media industry). In this paper, I introduce an integrative method of analysis I devised called the “ecomediasphere.” The ecomediasphere prompts learners to explore the ecomedia object’s use and meaning from four different perspectives: lifeworld, culture, political economy, and materiality. Conceptually and theoretically, these four perspectives correspond with various lenses that inform digital media literacy and environmental literacy